Travel and tourism enhances the quality of place for local communities by providing jobs, bringing in tax dollars and attracting new restaurants, shops, festivals, attractions and cultural and sporting venues that enhance the area’s appeal to both visitors and local residents. Promoting travel and tourism is an effective means to support economic development because the industry is linked to many other industries in the local economy. Travel and tourism is one of the largest economic sectors in the world. Due to this impact, substantial investments are made in destination marketing, over $4 billion annually worldwide. Tourism impacts all sectors of the economy and it is a large, growing business in Kosciusko County and in Northern Indiana.